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Filed under: Evan's Journal — admin - July 12, 2005 @ 11:25 am


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Transcript:
[00:00:00]
What is Greater Good Radio? Well, Greater Good Radio is your own personalized and customized advisory board that’s made up of today’s top business people and it’s available to you on demand. You can take it with you via your MP3 device, you can listen to it at your computer, listen to it via AM Radio, read the transcript or read our magazine column. Basically you can do whatever you want and get the information that you need when you want it and what information you want.


The way that Greater Good Radio works is we have a 30 minute radio show that’s distributed through AM radio as well as Internet via a method called podcasting which is basically TiVo for your MP3 player and the remaining portion which is maybe 30 minutes to an hour or so kind of, in back stage pass or an after show we call it, is available for download or subscription that’s mainly where we get our revenue from, alongside with the sponsors that sponsored the show. What we do with this is, this is a for profit social enterprise. So we take the money from Greater Good Radio and we fund our non-profit which is called kokua.org and kokua.org is a company that’s going to be dedicated to education. Basically it’s designed to make hands on business programs throughout universities and even in the younger grades where you can get credit hours for school while doing something that’s going to make a difference later when you get out of school you will be able to have hands on training. The way this is envisoned is, let’s say that someone is doing a business project for their undergraduate business school. I envision it being where they can do all the research that they need to get a business up and rolling, let’s say a restaurant; they find out what permits are needed, what licenses are needed, what forms they have to file, what their requirements are going to be, they put together a basic plan of, these are the absolute essentials that you need, then go and find what resources are available within the state, within the Federal Government and within just the community in general, interview some people in restaurants and find out what they have done to make it work for them and then compile that into a report. That report will reside in a central database on kokua.org. So anyone, anywhere can access that information and they will have that information available to them without having to do all the research themselves. While the student has the practical knowledge of getting it done as well as the–full credit in their school. We are looking at running a quarterly, even a yearly type recognition and contest between the schools for who can either have the most content or the best project or so we haven’t figured that part out yet and we are looking hopefully to launch that in 2006.

Another project that Greater Good Radio will fund is the Senator Hiram Fong archive. That’s a web based project that’s put together by myself as well as the grand children — several grandchildren of Senator Hiram Fong, and his daughter. And what we are looking at doing is, taking a website and centralizing all the positive things that’s Senator Hiram Fong did, because he was a great man and lately in the press there has been a lot of negativity surrounding the facts of last few years in his life and almost makes him sound like a loser. So, we say, screw that, he was not a loser, he made a difference for every single Asian-American and you know what, he changed the landscape of United States; not just Hawaii, but the whole entire world. This man is basically transcended from politics or business he is an entity unto himself and we need to preserve that. So, the Senator Hiram Fong Archive will be a series of letters as well as video and audio, and awards, and his history, and pictures, and support letters, and everything that you would want to know about the contribution that he has made to Hawaii and to the world. That’s another project.

Another project that we are working on, is the Chinatown. It’s called Hawaii Chinatown New Year celebration. The way that this project works is, we take the three major players in Chinatown that have Chinese New Year events. What happened in the past is, each organization had their own event and nobody corresponded with one another, there was no communication whatsoever. Each organization did a little bit of marketing for each of their events and the public was confused, they didn’t know whose event was what and they call up one organization and say, when is your night in Chinatown and they say oh, we don’t do night in Chinatown and people are real confused. So the project came about to us as part of our MBA project and we said okay, what can we do here to make a real difference? Well, first thing we can do is, create a dialogue between the three organizations because they have never ever sat down at the same table and hashed it out. They have never ever opened dialogue with each other all at the same time. Second step would be to collaborate their marketing materials and have one major push. Three separate organizations have three separate events. However, the events are marketed under one umbrella and that’s what we are going to help with. And the third thing would be to centralize all the dates and make sure that the press as well as any of the promoters, the hotels and anyone that need information in terms of Chinese New Year could have one easy to understand calendar of events. That would be accurate and acceptable to all. And the long term ramifications of this is real, real interesting because what’s happening is, now as we are starting to get some success and we are breaking into our sub committees and we are starting to actually implement all of the marketing, a lot of the city head — department heads are starting to come to the meetings because the mayor has designated Chinatown as his area; what Jeremy Harris did for the previous administration in Waikiki, Mayor Mufi Hannemann wants to do for Chinatown. And the next step for us now is to bridge together the art side of Chinatown with the Chinese side of Chinatown, which is a dialogue that will be opened soon. I have already talked to Kim Coffee-Isaak who is the Executive Director over there at The Arts at Marks Garage and she is real supportive of everything, and then bring in the other constituents within Chinatown so that we can move forward with one voice and one direction — and that direction is to help Chinatown prosper. And these are things that we’re involved in and the things that really truly make me passionate. And the bottom line reason that I am able to this type of thing is because we have set up a business system that allows us the income and the time to be able to do this; and that’s what we are trying to do with Greater Good Radio. We want people to have the knowledge and information to take care of their finances so they can get that out of the way and they are not in survival mode. They can live a lifestyle that they want to live and then a social call to action; what can you do to contribute for the community, what is going to be your legacy, what are you going to leave behind that’s going to have any impact on other people? And we want to take this group of people that are now high-income earners, aware of issues, has a social consciousness and motivated to move forward. And we are going to move forward with one voice and one vision and we are going to create social change. And that’s what this show is all about.

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